Nowadays it seems that if something new about operating systems does not integrate some artificial intelligence (AI) tool or function, it means that it is not innovating. It is not entirely like that, but the social narrative that is being created has led many companies, even to Apple, to change his plans. iOS 18 and iPadOS 18 will be the next big software updates for the iPhone and iPad and there is speculation about the arrival of great artificial intelligence functions. However, a new rumor suggests that part of that Generative AI will come from Google Gemini, Google's AI.
OpenAI and Google Gemini, in Apple's sights for iOS 18
We've been talking for a long time about Apple's investments in artificial intelligence, including purchases of small AI startups, with an eye on in technological advances in software and new products from the Big Apple. In fact, in recent months big Apple personalities, even its CEO Tim Cook, have announced that iOS 18 will be the biggest update in history and that it will include great AI features.
However, an analysis published by Bloomberg notes that Apple could have some AI features in iOS 18 thanks to Google Gemini. Remember that Google already collaborates with Apple through a million-dollar contract whereby the default search engine in Safari is Google. Gemini could offer its LLM (large language model) to Apple to generate its own technology.
The analysis also ensures that Apple has also been in talks with OpenAI, creator of ChatGPT. However, Bloomberg points out that with Google the relationships and progress have been more significant
There are active negotiations to allow Apple to license Gemini, Google's suite of generative AI models, to power some new features coming to iPhone software this year.
Google Gemini: multimodal, flexible and with various sizes
Gemini It is, therefore, a multimodal artificial intelligence system created by Google capable of generalizing, understanding, operating and combining different types of information such as text, code, audio, images or video. In addition, it is capable of working in different places: data centers, computers, mobile phones, etc. Thanks to this, Google has developed three different sizes in its first version: the Ultra model, the Pro model and the Nano model.
Apple could be seeking the Gemini license for work on cloud-based generative AI for iOS 18, with which they could develop functions of text and image generation. This movement is strange because we had already heard on previous occasions that Apple had an LLM ready for operation on iOS, iPadOS and macOS. However, Cupertino might believe that it is not ready for its global launch. Yes indeed, For many experts Google Gemini is still behind ChatGPT in many tasks, Therefore, it is not ruled out that Apple ends up agreeing to establish relations with OpenAI.