Apple's commitment to equality and equity is one of the pillars it defends as a company. We have been able to see it over the years directing funds to protect the most vulnerable communities in addition to creating products around those communities and obtaining investment to improve their lives. Manzana has just presented its new Black Unity collection directed to address injustices in black communities. This new collection includes a new watch face, wallpaper and a strap with floral decoration.
Apple Black Unity 2024: floral strap inspired by the black community
Next February 1 begins Black History Month. It is a period dedicated to commemorating and celebrating the achievements and contributions that African-American people have made throughout history. This month the goal is highlight the importance of the culture and history of black communities as well as pay tribute to outstanding figures within each field.
The new Black Unity collection features designs inspired by the resilience and beauty of the Black community. The bright flowers and colors represent Pan-Africanism and symbolize generations working together to eradicate injustices and break down systemic barriers.
Apple has always participated in Black History Month. Many times creating their own section on the web giving value to African American people or launching its annual accessories collection. For this 2024 Apple has launched a sports strap called Black Unity that has a floral composition in abstract design in red, green and yellow colors. As Apple comments, each strap sold is unique because a layering process has been used to create small variations in each strap. In addition, there is a recording: "Truth, Power, Solidarity."
It has also been included in the collection a sphere Flowers of Unity on the Apple Watch that has a small animation like flowers blooming when we move our wrist. And, for iOS and iPadOS, a new background also with a floral motif. The strap will be available from January 23 for a price of 49 euros while the dial and caseback will be available in iOS 17.3 and watchOS 10.3, therefore the release of these versions It will arrive soon.