Apple and Formula 1 have announced a five-year agreement by which the Apple TV platform becomes the exclusive broadcast partner in the United States. The agreement will begin with the next era of the championship, looking ahead to 2026, and means that All World Cup events will be available on Apple TV in the US market.The alliance goes beyond the live feed: in addition to the full broadcast, there will be content launches designed to attract new fans. Apple has confirmed that selected races and all free practice sessions will be available for free within the Apple TV app throughout the season.
What does the agreement between Formula 1 and Apple include?
According to have detailed both parts, coverage will cover each weekend in full: training, qualifying, sprint races and Grand Prix, all streaming for Apple TV subscribers in the US. Various reports place the economic value of the agreement at around £ 558 million, although the companies have not made the official amount public. In addition, all championship sessions are available live on Apple TV, along with a selection of races and all free practice sessions on the Apple TV app. The agreement has an initial duration of five seasons starting in 2026.
The rollout won't be limited to streaming. Apple has announced that it will be boosting Formula 1 within its ecosystem of services, with presence in Apple News, Apple Maps, Apple Music and Apple Fitness+ to extend the follow-up beyond race Sunday.
Apple Sports on iPhone will offer live updates of each session, real-time standings, and driver and constructor standings. Additionally, support for Live Activities will be enhanced and enabled to follow the action on the Lock Screen, along with a dedicated home screen widget featuring current Grand Prix data.
To facilitate mass access, Apple reminds us that its platform is present on multiple devices and systems: iPhone, iPad, Apple TV, Mac, apple vision pro, smart TVs from major brands, streaming devices like Roku and Fire TV, consoles, and the web at tv.apple.com.
F1 TV Premium and how it will be accessed
The competition's own service, F1 TV Premium, will continue to be available in the United States through an Apple TV subscriptionAccording to the companies, subscribers will have access to this premium offering within the Apple environment at no additional cost.
To facilitate mass access, Apple reminds us that its platform is present on multiple devices and systems: iPhone, iPad, Apple TV, Mac, Apple Vision Pro, smart TVs from major brands, streaming devices like Roku and Fire TV, consoles, and the web at tv.apple.com.
The agreement builds on a growing relationship between the two brands following the film's global success. F1 The Movie, produced by Apple Studios. The film, directed by Joseph Kosinski and produced by Jerry Bruckheimer, Lewis Hamilton, Brad Pitt, Dede Gardner, Jeremy Kleiner and Chad Oman, has surpassed $629 million at the box office, becoming the highest-grossing sports feature film to date.
The film will make its global streaming debut on Apple TV on December 12th 2025, maintaining interest in the sport between races and helping to build the fan base ahead of the 2026 season.
An expanding audience in the United States
Formula 1 continues to grow at a remarkable pace in the American market. By 2024, the US fan base will reach the 52 billion peopleThe latest Global F1 Fan Survey also points to an influx of younger fans: 47% of those who have been following the championship for five years or less are between 18 and 24 years, and more than half are women.
The organization emphasizes that the common goal is maximize growth in the US combining live broadcasts, engaging content throughout the year, and new formats that facilitate access. For Apple's part, the company emphasizes that 2026 marks the beginning of a period of technical and sporting changes that lend themselves to coverage focused on the fan experience.
Calendar, editorial focus and next steps
The 2026 season arrives with new regulations, possible team changes, and a renewed narrative that Apple wants to bring to its production. These will be announced in the coming months. production details, product improvements and formats to enjoy F1 through Apple's various services. The announcement of the agreement coincided with the week of the United States Grand Prix in Austin, an ideal setting to reinforce the message in the sport's largest target market.
With a free window for some of the content, cross-platform integration in native apps, and the support of a successful film title, Formula 1 and Apple are looking to make a qualitative leap in reach and broadcast quality. The move places Apple TV as a reference destination for F1 fans in the United States, with full coverage of every weekend and an editorial approach designed to keep the conversation alive throughout the year.