The Apple ecosystem is about to experience one of the most drastic shifts in its recent history. Rumors that have circulated for years in the halls of Cupertino seem to finally be crystallizing into a tangible product that will see the light of day in the second half of 2026. This device, which many are already calling... iphone ultra The iPhone Fold not only marks Apple's entry into a field previously dominated by its direct competitors, but also seeks to redefine quality standards in a sector that is still struggling to convince the general public about the usefulness of flexible screens.
Expectations are sky-high, especially since the company rarely makes missteps when it comes to new product categories. After observing the evolution of hinge technology and the durability of OLED panels from the sidelines, it seems the engineers have finally found the right formula to present a device that integrates seamlessly. naturally in its current catalogThe company's plans are not exactly discreet, as everything points to the September 2026 event being the main stage where John Ternus, in his role as the new CEO, will showcase this ambitious technological venture to the world.
Ambition in the production chain despite the global context
Despite the current challenges facing the smartphone market due to rising raw material costs, Apple's management remains confident. According to recent reports citing direct sources within the Asian supply chain, the company has decided increase their initial manufacturing orders by 30%. While initially a figure of between 7 and 8 million terminals was considered, the new guidelines set a target of 10 million units ready for sale, demonstrating that they expect a massive reception from their most loyal followers.
This strategic move is particularly striking considering that the industry is facing a RAM cost crisis and flash storage. Apple has had to maneuver skillfully to secure the supply of these components, even considering agreements with suppliers that until recently were outside its usual repertoire. This sales forecast not only aims to cover the demand for the new foldable model, but also adds to the production of the upcoming iPhone 18 Pro, consolidating a total order volume that could exceed 220 million devices throughout the year.
A premium design geared towards maximum productivity
Regarding the physical specifications, leaks agree that Apple has opted for a book-like format that unfolds to offer an experience similar to that of a compact tablet. The device would have an external screen of about 5,5 inches for quick tasks, while when opened it would reveal a 7,8-inch flexible panelOne of the great achievements of this model would be its thickness, which would remain at an astonishing 5 millimeters when fully deployed, allowing for ergonomics far superior to what we have seen so far from other manufacturers.
The brand's obsession with detail has led them to work intensively on eliminating the characteristic central crease that these phones often have. Thanks to a sophisticated, next-generation hinge system, the The foldable iPhone will offer a smooth surface and durable, addressing one of the historical weaknesses of this technology. Furthermore, the device is expected to inherit the processor from the Pro range of that same year and a camera configuration that doesn't force the user to choose between photographic versatility and innovative design, maintaining the brand's signature style.
The challenge of price and availability in stores
As expected, all this innovation will have a direct impact on consumers' wallets. The most reputable analysts in the sector suggest that the Starting price in Spain and the rest of Europe It will be around 2.500 eurosThe price could increase considerably if you opt for configurations with greater memory capacity. This price would automatically make it the most expensive phone in the company's history, a factor that, far from intimidating the brand, seems to reinforce its positioning of exclusivity and luxury within the current technology market.
On the other hand, getting one during the first few weeks will likely be nearly impossible. Rumors suggest Apple will implement a staggered sales strategy. very similar to what we experienced with the iPhone X in due course. Although the device will be officially unveiled in September alongside the rest of the iPhone 18 lineup, mass production could experience initial bottlenecks, extending delivery times to four to six weeks. This means that many buyers wouldn't receive their device until well into the last quarter of 2026, coinciding with the holiday season.
The arrival of this new format not only aims to salvage what has been a challenging year for the mobile industry, but also aspires to revitalize a market niche that currently represents only a small percentage of global sales. With Apple's entry, interest in foldable devices is expected to grow exponentially, even benefiting the competition by normalizing this type of screen among the general public. The Cupertino company has gone all in, prioritizing solid profit margins and tight control about its supply chain to ensure that, even if the price is high, the user experience is as flawless as expected from a product that bears the Apple logo.
